PROJECT
Multi-Campus Retail Masterplan
Griffith University
TASKS
- Undertake a retail review of 5 campuses with consideration given to the variations in size, location, demographic breakup and campus topography
- To enhance overall campus engagement whilst improving satisfaction and profitability
- Provide recommendations as to the optimum operating models and operators for each campus
OUTCOMES
- Provided the university with a tenancy matrix blue print that would form the basis on any new lease negotiation to ensure the highest and best use cuisines were introduced to campus
- Made recommendation to change the operating model on specific campuses to provide both an improved customer experience as well as increased financial return
- Identified precincts on campus for further retail development
- Our report also identified that providing well located and designed collaborative spaces drives retail visitation and increase satisfaction
- Acknowledged the benefits that high street operators bring to campus
CLIENT
Griffith University
IMAGE CREDIT:
Griffith University, Griffith Nathan Campus, Griffith Student Guild Cafe
